Project Synergy
Challenge
A high profile client of ours deliver field marketing and in-store training with clients operating across the UK. CJT were asked to create a ‘next generation’ enterprise solution to deliver complex, high-end functionality across multiple devices with an emphasis on user experience and practical advantage. This was a complete ground up build including branding, GUI, UX, front and back-end build and support surround.
Solution
A next generation ‘Software as a Service’ Field Marketing system.
Synergy utilises the very latest in technologies and software developments to deliver a suite of features designed specifically to streamline the set-up and management of campaigns and provides highly granular, flexible and comprehensive reporting.
Synergy provides a sophisticated, yet easy-to-use system delivering a high end user experience, and is built to be a robust, fast and efficient way to deliver Field Marketing Campaigns.
Synergy undergoes continual improvement audits to ensure that additional features maintain system integrity.
Key Features
- Multi-user and multi-role based setup
- Store visit location and calendaring integration
- Online/Offline/Handheld synchronisation
- Flexible Field Report and Task builder
- Field data collection system
- Reports data visualisation and multi-format export
- Rich Media Store and Manager
- 14 Ready-to-use data reports
- Live Campaign and Call File Statistics
- Easy-to-use Campaign Set-Up and Administration
- System set up and centralised Store records
- Smart store and field agent mapping and allocation
- Inline Team and Campaign messaging
- High-end User Interface design and usability




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